Free Seller Platform
Give sellers a free listing platform with multiple conversion points built in. Don’t convince sellers
they need you, let them come to you.
The best FSBO conversion tool in real estate.

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Check out how
it works
What is a Free Seller Platform
This is an option that is 100% free to the home seller. The seller has access to a seller dashboard with interactive valuations, quick cash offer request, marketing links, showing service, offer portal and contract to close calendars.
This “free” option gives the seller every tool they need to make selling easy. The only two items missing are You and the MLS.
In real estate, agents have not been able to lead with free because the technology did not exist. Now it does and you can use it to engage more sellers and create opportunities.
78
Sellers Create
31
Converted to a Listing
24
Requested Cash Offers
Joe Peterson | CEO @iList
“In 1 month of using the "free" option, we had over 100 sellers visit our platform, 78 created an account, 31 upgraded to another selling option and 24 requested cash offers.”
Why Offer Free?
When you lead with free, you will have more engagement. You no longer have to convince a seller to list with you, you can literally give them what they need for free. This will create volume sellers in your iList platform.
- More Seller Engagement
- Removes All Listing Objections
- Creates Cash Offer Opportunities
- Leads To Other Listing Opportunities
- Creates Buyer Leads
How to you Make Money on a Free Seller
We all know the stats. 87% of sellers trying to list on their own end up using an agent. When you offer the “free” option you can ensure you are that agent. Meaning, these sellers are already on your platform and when they are ready for help, when they need an agent or when they need the MLS you are one click away.
Your iList platform has multiple conversion points built in to create opportunities. When “free” sellers engage they are automatically introduced to your other selling options. In the “free” seller dashboard there are two key features, Quick cash offers and Agent upgrade. Both of which are designed to engage the seller and convert into opportunities.
Instant Cash Offers
Using the "free" option you can deliver instant cash offers.
In a seller's “free” platform there is a button called “get a free cash offer”. When sellers click it, the platform will gather the necessary and deliver instant cash offers.
This allows you to convert a “free” seller into an opportunity for cash offers.
Agent Upgrade
Highlight your other listing options to sellers in your "free" platform.
When a seller is ready for agent help, either for marketing, MLS access or offers, all of your other automated selling options are one click away.
The goal is to allow sellers to freely engage and when they realize they need an agent, they can click one button and upgrade to any other service you offer.
Marketing Links
Use "free" listings to create buyer leads and or other seller referrals.
Your iList platform creates custom marketing links for every property in your platform, including the “free” properties. Easily share and or post these links to attract buyers or other sellers and capture the lead.
Because the seller is “free” there is no agency relationship. This allows you to market the property without crossing any of the equal opportunity rules.
Explore the "Free" Listing Option from the Seller Side and the Agent Side
Agent Experience
Seller Experience
What Your Sellers Get
Sellers have access to their property, details, photos, showings and offers 24/7. The seller dashboard is updated real time allowing sellers to easily manage showings and offers at the click of a button.
We provide sellers with the best valuation tools in real estate. Multiple value providers and the ability to engage and adjust values based on their property. This engagement leads to higher conversion.
Every property has a custom marketing link. This is a page built on a specific URL that displays the property details, photos and is designed to capture buyer info. Marketing pages are formatted for social media allowing for easy creation of social ads.
We connect you to the beset national buyers and local buyers in real estate. When your seller request instant offers, you can deliver multiple offers with in minutes. The offers are delivered to you so they can come from you, the agent.
Each seller has a custom marketing link designed for their property. Within that link a buyer can request info and or a showing. The seller will be notified and they can approve or reject the showing.
Every seller has a custom marketing link with a button that says “Make An Offer”. When clicked a buyer can register and input their offer terms and submit directly to the seller.
Once an offer is accepted, the seller has an interactive calendar where they can track every key date for closing.